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Magento integration

E-Commerce

It's time to rethink e-commerce. Why connect your sales and marketing platforms with costly, custom integrations when there's a better alternative? Buckles: the new way of connecting E-commerce. Instead of connecting individual platforms with each other, you connect your e-commerce platforms with Buckles.

Buckles acts as the central data hub for all your e-commerce data. Orders, products, stock and customer profiles are imported, updated and propagated to connected platforms through the Buckles integrations. This means no costly maintenance, more possibilities to optimise your daily operations and thus more time to make your customers happy. Market places, E-fulfilment, Marketing Automation: everything is possible with our integrations.

Magento webshop integration

The Buckles Magento integration allows you to transport and update orders, products and customers. Send orders to your e-fulfilment software, and your leads to marketing automation for conversion campaigns. Buckles automatically keeps products and stock levels synchronised across your sales channels.

Our Magento integration is compatible with Magento 2.3.6 and upwards. Earlier versions are not, or not fully supported.

The Magento integration supports the following data streams:

  • Orders
  • Products
  • Stock
  • Shipments
  • Checkouts
  • Customer profiles

Orders

When a new order is created in Magento, the integration automatically imports the order to Buckles and propagates it to other integrated channels, such as e-fulfilment. It's also possible to have orders from other sales channels automatically created in Magento for streamlined order processing.

Products

When you create new products in Magento, these products are automatically imported into Buckles and propagated to other relevant platforms, such as e-fulfilment and other sales channels. Identical products in different integrations are all linked together to one central listing in Buckles.

Stock

By linking identical products to one central Buckles product listing, it's possible to instantly update your stock levels in all integrations. Whenever you make a sale, tally up new inventory or register a return, stock is updated across the board.

Shipments

When a shipment is created in one of your integrations, this shipment is imported into Buckles and propagated to Magento. This way, your customer is always in the loop about the whereabouts of their order.

Checkouts

Buckles allows you to collect Magento checkouts, which you can propagate realtime to your marketing automation platform. Abandoned checkouts can be captured, and acted upon.

Customer profiles

By syncing data across all integrations, Buckles allows you to feed back any updates to customer profiles (for example, to opt-in statuses) to all relevant platforms. When other integrations update a customer profile, this data is instantly fed back to your Magento profile.

Activate your Magento integration

To integrate your Magento, register for an account at Buckles. Through our self-onboarding you can configure your integration with a few mouse clicks. Buckles will take care of everything else, and within 15 minutes your integration can be operational.

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The possibilities

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Orders
Import orders to Buckles

Your Magento orders are automatically imported into Buckles.

Propagate orders to Magento

You can configure your integration so orders that are created in other sales channels are also propagated to Magento.

Stock
Update stock in Buckles

When an order is created in Magento, stock in Buckles is automatically updated and propagated to your other sales channels.

Update stock in Magento

When stock is updated in Buckles through updates from other integrations, we will update the stock level in Magento too.

Products
Import products to Buckles

When you create a new product in Magneto, this product is automatically imported to Buckles and linked to identical products in other shops, whenever possible.

Create products in Magento

When you create a new product in one of your other sales channels, this product is not automatically created in Magento.

Shipments & Tracking
Propagating shipments to Magento

When a shipment is created in one of your integrated channels, this shipment is immediately sent to Magento.

Importing shipments to Buckles

You can configure your integration so shipments that are (manually) created in Magento are also propagated to Buckles and/or other sales channels.

Checkouts
Import checkouts to Buckles

Magento checkouts are imported into Buckles on regular intervals. Checkouts can be propagated to (marketing automation) channels to feed conversion campaigns.

Customers
Import customers to Buckles

When a customer profile is created in Magento it will automatically be imported into Buckles. Customers can be propagated to (marketing automation) channels.

Update customers in Magento

When a customer profile is updated in Buckles, the corresponding customer profile in Magento is updated.

Please note that no new customer profiles are created, only existing profiles are updated.

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